On October 4th, 25-year music vet
SINN will release the 1st single
off his forthcoming sophomore album “Ryder Music” volume 2. I had the chance to
sit down with SINN and in-house mega-producer Chill Beatz to discuss both the single
and album.
MJ: You
recently announced the news of the forthcoming release of your sophomore
album of Ryder Music. As a vet in the industry, your music is a timeline of
your life and shows your growth as an artist. In three words describe this
album.
SINN: A musical journey…
“Riding season is almost over, time to heat up the winter with Ryder Music…Da Ryder King Sinn is parking the bike and sparking up the mic” -SINN
MJ: The relationship between artist and
producer is crucial when curating timeless music. Talk about the chemistry
between you and in-house mega-producer Chill Beatz.
Chill: We push each other to do things that we don’t’
think are possible. Every beat is like a blank canvas and SINN is the
artist! We are brothers first, so the rest is easy.
SINN: Chill nailed it, our chemistry comes from our
love of music, and a brotherly bond we have beyond the music.
MJ: Without giving too much away, share a
little with the fans on what they can expect from Ryder Music Vol 2. How would
you describe the SINN fans will get from this album?
SINN: For this album, I took the fans on a cruise on their favorite ride down a freshly paved road and I wanted to be their tour guide down the Ryder Music highway…
MJ: Chill, let listeners know about the
dynamics of this album from production’s standpoint.
Chill: This album stayed true to the ryder music
concept. Sinn also wanted to give his fans something they may hear in the
clubs, so it was fun adding an R&B/Pop mix to this concept.
MJ: Take us behind the scenes and talk about
everything that went into putting this album together, from the thought process
to the final product.
SINN: As a vet in the game people tend to forget what
struggles and growth you must go through as a person and as an artist. I’ve
always been told I approach everything in an unconventional fashion, so I
decided to give the fans the same great recipe just prepared differently. The
thought process was for the world to know
“the name and know the difference.”
Chill: SINN didn’t say a lot during this process
other than it’s time for them
“to know the name and know the difference.”
No one can get in that man’s creative head.
MJ: Word is the album will be released
teaser-style, with a new single every two weeks. Tell us a little about the
debut single.
SINN: The debut single is called “Make it
Home” featuring Rita. This is a song for everyone who leaves out the door
and has one goal in their mind; to make it home safe back in the arms of the
one they love.
MJ: If you had to choose two personal
favorites off the album what would those records be, and why?
Chill: I don’t really have a favorite but “Make It
Home” is a song I think all the fans and listeners can relate to.
SINN: My two
favorites are “No Matter What” and “That’s What They Do.” The theme
in “No Matter What” focuses on loyalty and no matter how far I go up the ladder
I’ll always be around for my team. “That’s
What They Do” describes how a mature and secure man can refuse temptations and
be loyal to his one and only.
MJ: As
we wrap up, is there anything else you would like to mention about Ryder Music
Volume 2?
SINN: I feel this is my best work to date, the most monumental.
Chill: Buckle Up!
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